Visual Merchandising CE course

What Is Visual Merchandising and What Can It Do For Me?

The art of displaying merchandise to enhance its sales appeal is called "visual merchandising." In-store visual presentation is accountable for the majority of retail purchases according to Joseph Weishar, author of The Aesthetics of Merchandise Presentation (2005, Although eyewear distributors spend millions advertising their brands to consumers, the way you present their products in your optical dispensary can make or break your sales results and theirs.

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The Optical Office Design Experts

Barbara Wright Design - Turning Dreams Into Designs