Featured Publications

Small Town, Big Vision

Small Town, Big Vision

Eyecare Business magazine gets the lowdown on a highly modern practice redesign in a tiny town in Tennessee.

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1980s Practice Design Didn’t Allow for Growth

1980s Practice Design Didn’t Allow for Growth

Dr. Bussey talks about how the constraint of a space can restrict a company's growth.

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How Shopable is Your Optical

How Shopable is Your Optical

3 Keys To A More Shopable, More Profitable Optical

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Visual Merchandising

Visual Merchandising

Optical retailing is a lot like theatre.

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Give ‘Em an Eyeful

Give ‘Em an Eyeful

The best two places to put your highest-margin merchandise

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The Optical Office Design Experts

Barbara Wright Design - Turning Dreams Into Designs