Category: Ask The Expert

Check Your Backgrounds

Check Your Backgrounds

Frames getting lost against busy backdrops? Here’s how to show ’em off without extra clutter

Continue Reading...

Apple’s Genius Bar Concept for the Optical

Apple’s Genius Bar Concept for the Optical

Eye care professionals admire Apple's retail stores and want to translate some of that magic into optical retailing.

Continue Reading...

Visual Merchandising CE course

Visual Merchandising CE course

The course 'What Is Visual Merchandising and What Can It Do For Me?' has been reprinted in the November issue of 20/20.

Continue Reading...

Elements of a Well Planned Office and Dispensary

Elements of a Well Planned Office and Dispensary

Barbara Wright Design and Review of Optometric Business have partnered up again to present another video on 'Elements of a Well-Planned Office Dispensary

Continue Reading...

Vision Expo is almost here again!

Vision Expo is almost here again!

We would love to reconnect with you for a few minutes at the show and learn how your project is coming along.

Continue Reading...

Barbara Wright Design Client Scores Second Big Design Contest Win!

Barbara Wright Design Client Scores Second Big Design Contest Win!

Review of Optometry recognized three different optometric practices in their "New Look" Office Design Contest. Functionality, optimum use of space and stylistic appeal were the criteria on which entries were judged.

Continue Reading...

Are You Guilty of This Common Merchandising Mis-step?

Are You Guilty of This Common Merchandising Mis-step?

This is a reprint of a real message that I sent to a real client who reported a smaller than average revenue increase after moving to the new office we designed for him. Are you making the same mistake as Dr. "Smith"?

Continue Reading...

Big 2012 Tax Deduction for Office Improvements with Section 179

Big 2012 Tax Deduction for Office Improvements with Section 179

Are you in the market for a new office? New fixtures, equipment and decorations may fall within the Section 179 Deduction. New limits and a Bonus Depreciation just announced. Talk with your accountant to see if this could be your year to save!

Continue Reading...

Like Us on Facebook
Subscribe on YouTube
Subscribe to our RSS Feed

The Optical Office Design Experts

Barbara Wright Design - Turning Dreams Into Designs